5678 Apparel

5678 Apparel was created by a professional choreographer and performer from Indianapolis. He founded this charitable outreach organization to support arts education, opportunities, and exposure for underserved areas in need of resources to pursue arts related activities. For this brand identity we created something incredibly graphic and upbeat. The “5678” graphic refers back to the 8 count, creating a direct tie to the performing arts. Twenty percent of all sales of the apparel and merchandise went directly to students, schools, and other organizations pursuing arts endeavors. It was crucial that the product design enticed supporters to purchase in order to help fund the cause. A beautiful cause calls for beautiful design. Support this incredible organization and get your 5678 Apparel here: www.5678apparel.com

Branding | Product Design